About

Where AI meets Aha!

Popupster is India’s first Creative AI Brand Lab—a space where ideas aren’t just made, they’re engineered to inspire. We fuse art, strategy, and artificial intelligence to create marketing that doesn’t just reach people—it moves them

About Popupster

India’s First Creative AI Brand Lab

Popupster is where creativity meets intelligent marketing. Founded in 2016 by Jayanth Dev, we’ve transformed over 100 brands through design, storytelling, and data-backed strategy. Our campaigns don’t just look good—they work. With a bold mix of emotion, AI, and aesthetics, we build brands that break through the noise.

Where Art Meets Intelligence, and Brands Become Icons

What Makes
Popupster Different?

At Popupster, we don’t just market—we create movements. With a decade-long journey across industries and platforms, our work lives at the intersection of imagination, precision, and bold execution. Here’s what sets us apart:

AI + Human Ingenuity


We’re India’s first Creative AI Brand Lab, using smart tools to supercharge creative thinking. Our unique blend of human emotion and machine learning helps us deliver faster ideas with deeper impact.

Story-First Philosophy

Before the logo, the reel, or the campaign—comes the story. We dig deep to craft narratives that speak to hearts, spark conversations, and stay memorable across platforms.

Design-Led Thinking

From your brand’s first look to its final scroll, we craft every element with taste and precision. Our design obsession ensures your brand always stands out—and never looks templated.

Cultural Intelligence

Our campaigns connect because we understand the pulse of people—what they watch, share, and talk about. We blend trends, tradition, and insight into marketing that feels real and relevant.

Results That Speak Loud

2 billion+ people reached. 100+ brands served. From startups to global giants, our work doesn’t just get likes—it drives ROI, builds loyalty, and scales brands to their next big stage.

I’m Jayanth Dev, a multi-faceted creative mind and the driving force behind Popupster. With over 14 years of experience in the digital marketing world, I believe marketing isn’t just about selling — it’s about storytelling, innovation, and results. My journey began with a passion for creating, and today, I lead Popupster as a one-stop digital powerhouse.

Creative Ideation

From campaign concepts to viral trends, I specialize in thinking outside the algorithm. I love turning abstract ideas into powerful brand stories that stick and scale.

Design & Visual Communication

A strong design isn’t just pretty — it converts. I bring aesthetic sensibility and brand psychology together to craft visuals that make an impact across all digital platforms.

Content Creation & Production

From Instagram reels to high-quality brand films, I’ve built a system at Popupster to deliver content that resonates. Every frame we create has a purpose — to engage, entertain, or convert.

Marketing Strategy & ROI

With a track record of maximizing ROI for 100+ brands, I blend creativity with data. At Popupster, every idea is backed by a growth plan. We don’t just create buzz — we build results.

Meet the Man Behind the Magic

JAYANTH DEV

A Legacy of Creativity, Innovation & Results

Our Journey So Far

Popupster wasn’t built overnight. It was forged through bold ideas, sleepless edits, and campaigns that turned heads and moved markets. From a single project in 2016 to becoming India’s first Creative AI Brand Lab, our story is one of reinvention, resilience, and results. Here’s how we grew from spark to sensation.

Popupster is India’s first Creative AI Brand Lab—where bold ideas meet artistic innovation and strategic performance. With over a decade of experience, we turn brands into stories that sell and scale.

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